Integrating Selena Gomez Story into Rare Beauty -

During my sophomore year, I was strongly interested in Selena Gomez and Rare Beauty. I worked with a fellow student to make this presentation. Together, we used data analysis to find gaps and offer practical recommendations for enhancing the brand's market presence. The project demonstrates our dedication and collaboration and highlights the value of passion and teamwork in producing significant outcomes.

Skills Gained & Improved:

My skills in strategic analysis, data interpretation, effective communication, creativity, problem-solving, project management, brand management, critical thinking, teamwork, and presentation have all improved as a result of this project.

Lasell University

BUSS407 ~ Digital Branding

Personalized Skincare Integration for Lush

I worked with a group of students to make this presentation as a junior who is interested in creative branding. To create personalized skincare solutions, we merged our creative brainstorming and in-depth research skills. Through the use of data analysis, we were able to pinpoint market gaps and make practical suggestions for improving Lush's product line and customer experience. This initiative demonstrates our commitment and effort, highlighting the importance of passion and collaboration to achieve significant outcomes.

Skills Gained & Improved:

I gained expertise in strategic analysis, data interpretation, cooperation, creative problem-solving, critical thinking, project management, brand management, presentation, and effective communication through this project.

Lasell University

BUSS432 ~ Marketing Strategy

Identifying the Best Marketing Campaign

Working on this project in my last semester of undergraduate education, I experienced a difficult yet fulfilling experience. The course challenged me to strengthen my analytical skills and get comfortable with evaluating data and making decisions based on it. Despite its complexity, I am happy for the opportunity as it considerably strengthened my data analytic ability.

Skills Gained & Improved:

Through this project, I improved abilities in data interpretation, strategic analysis, effective communication, critical thinking, problem-solving, creativity, and presentation. I also acquired hands-on expertise in using Google Sheets for data analysis and making data-driven decisions.

Lasell University

COMX336 ~ Measuring the Message: COM Analytics